For Those In Los Angeles, CA Subdue Angry Competitor Online Defamation From The Search Results

Everyone wants to be #1 in Google. And if you’re not number 1, you are most likely vying for the next two positions. This is because the top 3 positions are the ones that bring in the most money. In the extremely competitive world of cyberspace, everyone certainly wants to be the top dog.

As if that’s not enough challenge for the site owner, your product’s reputation management online is open to slander and libel–whether it’s from legit competitors or just internet savvy nerds who want to see reputations fall.

Are you a victim of negative reviews because your company screwed up? Or are you a victim of malicious reviews posted online by a competitor? Customers often can’t tell the difference. Search engines results can be manipulated. And if you’re up against a competitor who wants to win by hook or by crook through slander and libel, you may find your brand completely wiped out someone who is posing as an unhappy customer all over the Internet.

Should you find yourself in such an unfortunate situation where a website gets a high page rank for an important keyword to your business, and it badmouths your products or services online, take heart. As they say, there are many ways to skin a cat. In this particular instance, however, only a few of the methods stand out to have any lasting result. Here are some things you can do separately or together.

For one thing, you can choose to ignore them and hope that the results vanish in time without lifting a finger. Another way is to send a demand letter to the website owner or hosting to delete the offending content with a warning of pending litigation if not done immediately. If they don’t believe you, bring them to court with a civil suit for substantial compensatory damages. Lastly, talk to a third-party professional to bury the defamation slander under tons of positive or neutral ones through reputation online repair services.

Clearly, the first option won’t get your anywhere and the second is a long shot. But it’s worth a try as it will cost you nothing to request the site owner to be more scrupulous and discerning in publishing defamation slander. You can always threaten costly litigation against them as part of your polite demand.

What about litigation? The third option is the traditional big business way to scare website owners into pulling down content that is slanderous. For some websites, you will be able to get your way. For others, they will call your bluff and you will have to drag your butt to court. There are not only time and litigation expenses but it will also continue to take its toll on your brand because the content will not be pulled down immediately. In fact, you may have to wait until the court decides in your favor so you might as well just go ahead and do search engine reputation management.

Any astute businessperson will tell you that protecting the brand is most important, and the worst thing you can do is to do nothing at all. Every sale lost due to that content is lost revenue. Your online presence need not be a sinking ship. Plug the hole. Read up on brand protection and reputation management online, or get these services from a professional.

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